Adele Dawn Berndt, PhD

Adele Dawn Berndt, PhD, International Visiting Professor

Adele Dawn Berndt, PhDContact

Email: aberndt@udallas.edu

Bio

Adele Berndt is currently an Associate Professor at Jönköping International Business School (JIBS), Sweden. She studied and worked in South Africa prior to her move to Sweden in 2012 (at the University of Johannesburg and at Monash South Africa).

 Her areas of marketing interest include (but is not limited to) Services’ Marketing and Consumer Behaviour. She has presented papers various national and international conferences as well as authored and edited a number of books on these topics. She is a member of the Academy of Marketing Science and the South African Institute of Management Scientists (SAIMS).

 She is an animal lover, making her research on the use of animals in Marketing and Marketing Communication a “pet” topic!

 

News

UD Announces Partnership with IWP

Earlier this month, the University of Dallas announced a partnership with the Institute of World Politics (IWP). UD will be the ninth institution of higher learning to partner with IWP.

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Teller Family Finds Friendship, Fraternity in Love of Music

Growing up in a half-Irish Catholic family in Cincinnati, the seven Teller children knew a household full of music. Lucy, Brother Jonah and Brother Simon Teller have used the love of music instilled during childhood by their family to become musicians and produce music of their own.

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UD Engages Conservation, Behavioral Research Efforts with Dallas Zoo

A few years back, the University of Dallas began to form a relationship with the Dallas Zoo, when Assistant Professor of Biology Deanna Soper, Ph.D., and her colleague, Professor of Psychology Scott Churchill, P.h.D., began taking class trips to the zoo. And in the spirit of further collaboration, the world's leading cheetah expert and conservationist, Laurie Marker, Ph.D., founder and executive director of the Cheetah Conservation Fund (CCF) sponsored by the Dallas Zoo, will join the UD community on Thursday, Oct. 25, to give a lecture about her work rescuing the world's fastest land mammal from extinction.

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