From Corporate America to Academia: DBA Alumna Teaches at LSU
Rebecca Bogie's, DBA ’19, career trajectory changed when she picked up a magazine as she waited for a job interview.
+ Read MoreE-mail addresses are increasingly difficult to acquire as potential recipients become more selective about their personal e-mail.
The perception of receiving too many unsolicited e-mails leads to recipients who unsubscribe from all e-mail communication.
Greater segmentation of content based on the known or perceived interests of a recipient increases the likelihood that a recipient will indeed read an e-mail.
Maintaining a consistent look and feel of an e-mail is essential in promoting the UD brand.
Based on the rationale above, the University of Dallas will utilize the following e-mail communication policy for e-mails sent en masse to alumni, parents and donors.
All e-mails must be scheduled via Advancement and sent via iModules. Ten business days are required for preparation of a custom-designed e-mail.
Requests can be made online. Requests must also include a desired send date, subject line and recipient base (i.e., graduates from a particular program or geographic region).
Advancement will confirm the receipt of the materials and estimated e-mail send date. Send date will depend on other scheduled e-mails and the priority level of the e-mail (see “priority” section of this document).
A draft of the e-mail will be sent to the requestor. Two people must approve the draft:
Rebecca Bogie's, DBA ’19, career trajectory changed when she picked up a magazine as she waited for a job interview.
+ Read MoreAt its most recent board meeting, the University of Dallas Board of Trustees announced a presidential transition and new strategic plan reaffirming its mission.
+ Read MoreThe University of Dallas Board of Trustees is pleased to announce the appointment of Jonathan J. Sanford, Ph.D., succeeding Thomas S. Hibbs, Ph.D., BA ‘82 MA '83, as the 10th president effective July 1, 2021.
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