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News and Information

Engaging with the Media. Moving the university forward.

The Office of Marketing & Communications works to enhance the reputation, visibility and understanding of the university by collaborating with campus units to publicize news and major events to local, regional and national news outlets. We also administer a student hometown news program, Hometown UD.

From a news and information perspective our office is responsible for:

  • Creating and distributing press releases, tip sheets, and media advisories.
  • Assisting journalists looking for faculty voices, and promoting our experts.
  • Facilitating media coverage of Cornell, including media visits to campus.
  • Providing media training and assistance when engaging with the media.
  • Facilitating media interviews through our audio and video broadcast studios.

Effective and positive communication with the media can play a significant role in our ability to carry out the university's mission. By maintaining mutually beneficial relationships with editors, reporters, writers and other members of the media, the university will bolster efforts to increase the community's awareness of our programs, achievements and events. Previously established media relationships also can make a significant difference during times of crises.

Protocol

In most cases, the president's senior staff, as well as the director of marketing and communications, serve as official university spokespeople and convey our official institutional position on issues of general campus-wide impact or significance of situations that are of a particularly controversial or sensitive nature.

Ideally, media inquiries should initially be referred to Julie Abell, Director of Annual Giving and Alumni Relations at 972-265-5743 or jabell@udallas.edu. Depending on the circumstance, the president or the manager may designate another college administrator to serve as spokesperson on a particular issue.

In cases of critical significance to the university, the director of marketing and communications will work with other college/school officials to develop a written statement outlining the known facts of the situation and summarize the college/school's position.

In the event of a crisis or emergency situation, the director of marketing and communications will handle all contacts with the media, and will coordinate the information flow from the university to the media and general public. In such situations, all campus departments should refer media calls to the Marketing & Communication Department in the Office of Advancement.

When to respond? When to refer?

Faculty and staff are free to respond to media requests regarding your research, scholarship, teaching or professional expertise. The director of marketing and communications, however, should be notified as soon as possible to inform him of the contact. Such notification can be particularly important if follow-up inquiries are made with other personnel to ensure a coordinated, consistent response.

Media inquiries should be referred to the director of marketing and communications if they involve issues of university-wide significance and/or are of a controversial or sensitive nature.

Similarly, the Marketing & Communications Department should be notified about negative occurrences that are likely to make news.

News

Prestigious Physics Fellowship Supports Alumna's Research

In a mountain range in Italy, Sophia Andaloro, BS '19, investigates dark matter. One of the 2019 Cardinal Spellman recipients at UD, Andaloro received both the 2020 NSF Graduate Fellowship and the Department of Energy National Nuclear Security Administration Stewardship Science Graduate Fellowship (DOE NNSA SSGF) this past year, her first year in graduate school at Rice University. She is one of five graduate students who will join the NNSA program this fall.

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How Do You Build the Perfect Sandcastle?

According to a team of University of Dallas juniors, there's an optimal water-to-sand ratio, roughly 6%, along with a borrowed methodology that's endured the test of time dating back to the relics of the Old Kingdom. The students' research, titled "The Best Sandcastles Are Egyptian: Pyramids Reign Supreme," was awarded a Meritorious designation in the International Mathematical Contest in Modeling (MCM) -- a first in university history.

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Alumnus Named Among 2020 Most Influential Black Executives in Corporate America

Savoy, the leading African American business and lifestyle magazine, recently dubbed University of Dallas alumnus and Gupta College of Business Hall of Fame recipient Irvin Ashford Jr., MBA '00, among its 2020 list of elite Black executives. The listing garnered Ashford industry recognition along with the likes of Robert Smith, billionaire founder of Vista Equity Partners, out of more than 500 prospective candidates.

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