The Core is an opportunity to inquire into the fundamental aspects of being and our relationship with God, nature and our fellow human beings.
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Email: bhouran_adj@udallas.edu
Beth has over 20 years of experience in marketing leadership roles within B2B services and SaaS companies. Beth successfully led the expansion of Sinch MessageMedia in the US, achieving a remarkable year-over-year growth of 160% and building a high-performing team. Currently, she serves as the VP of Marketing for Sinch, where she is responsible for partner and customer marketing strategy. Prior to her tenure at Sinch, Beth held executive marketing positions at DocuSign and Freeman Company. Her expertise spans product, partner, content, event, and demand marketing, with a strong focus on data-driven insights and measurement.
Beth is committed to lifelong learning and is currently pursuing a Doctorate in Business Administration from Marshall University, with research interests in employer branding, brand marketing, neurodiversity in the workplace, and employee wellbeing. She holds an MBA from Louisiana State University – Shreveport and a Bachelor of Arts from The Pennsylvania State University.
Originally from Pennsylvania, Beth has called Dallas home for over 12 years, where she lives with her husband.
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